IT IS MORE IMPORTANT THAN EVER TO STAY CONNECTED
Well, what an interesting couple of months! We were busy getting settled into our new life here on Arran and starting to see our new house being built (super exciting!), but then things starting to get a little bit crazy across the world!

Let’s not dwell on the situation too much but instead, let’s have a think about how we can be pro-active during this time and how we can get ahead of things for when normality resumes.

Remote Working

Who would have thought that communicating through social media and video calls with families, friends and even customers, would quickly become the new norm?!

When moving to a remote island in Scotland, we had prepared to work remotely from our clients and chat virtually about projects.. so at least we were well practised!

When we re-located our business we used it as a great opportunity to re-connect with old contacts, reach out to customers and strengthen our relationships with them, and the current situation also offers that same opportunity.

More so than ever, we need to stay connected and communicate with each other.

Communication is Key

A great way to share your companies story is via a visual newsletter or company magazine that you can send out to your mailing list. They’re also amazing ways to strengthen your branding and show off your companies personality.

A strong design of those tools can ensure that they won’t go unnoticed! Not to mention that it’s a great opportunity to keep members of groups, clients and employees up-to-date.

Here at Jet the Dog, we love doing both - newsletters and magazines, which can either be printed or as digital PDFs, for downloads, websites and emailing. We can (remotely) work with you on the designs until you’re 100% happy and can offer our expert design advice on portraying the content in the best way possible!

If we haven’t convinced you yet… Did you know, that when people read or hear information, they're only likely to remember only 10% of that information three days later? However, if a relevant image is paired with that same information, people retained 65% of the information three days later.

So, what you should do now? You should be full of beans (or maybe pasta, if you were lucky to get some in the shop!) about this opportunity!

 

Get in touch with us to discuss your ideas, and we can help bring them to life.
 
...Continue
Och aye - Jet is moving to Scotland!
As many of you may already know, myself and my husband have been busy building our own home on the Isle of Arran, and as of January we’ll be making the move there permanently.

It goes without saying that Jet will be packing his bags to make the move with us and although our physical business location will be changing, everything else will be carrying on as normal – it’s the digital age after all!
 
What will Jet be up to in Scotland?
Sticking with what we do best, we will be continuing to make businesses, of all varieties, look good through well-designed business cards, leaflets, brochures, adverts and promotional materials. We are the specialists you need for your printed materials - have a peek at our portfolio here.

Whilst living on the Isle of Arran we’d really like to grow our portfolio within the tourist industry. We’ve got heaps of experience designing menus for restaurants, brochures for hotels and leaflets for places of interest but we’d love to take on more of this type of work. There’s no better way to start our new life in Scotland by helping to promote the stunning Scottish countryside, attractions and amazing bars and restaurants that are on offer.
 



Is Jet limited to Scotland?
Of course not! Like we mentioned before, it is the digital age after all and where there’s Wi-Fi, there’s a way!

We will be continuing to work with a host of our clients in the Hertfordshire and Bedfordshire region (and will definitely be popping back for a trip or two!), keeping regularly in contact via email and skype to go through briefs, design work and revisions so that we can produce the first-class work our clients deserve. Alongside this, we’ll be on-hand to meet with any businesses on the Isle of Arran and into mainland Scotland, where needed.

We also have quite a few clients globally, that we’ve never even met face-to-face! This really shows how much can be done via the internet, and how much our work speaks for itself. Included within our international clients are a Bahrain University and a Medical Recruitment Company. Just recently we received a lovely testimonial from Lesley, Associate Director of Marketing, RSCI Bahrain:

“Thank you so much for all of the support and help you have given me and the team over the past two years. You have taken our comms and recruitment efforts to a new level, each time surpassing our expectations, not to mention making our lives so much easier. It has been an absolute pleasure working with you, I can honestly say you are one of the most creative, professional and easiest to work with designers I have engaged with during my 20+ year career. And incredibly we have never even met!”
 
What else? Well, Jet the Dog promises:
  • It will be business as usual; you won’t even notice we’ve moved (and are in the middle of a house build!)
  • They’ll be no difference in price, service or turnaround time
  • It’ll be contact as usual – We may now be living on a wee island, but the Wi-Fi is powerful!
Jet the Dog can’t promise:
  • That you won’t start to hear a wee Scottish accent whilst we chat about new design ideas on the phone
  • That we won’t be wearing slightly more tartan when you next see us.
 
We’re very much looking forward to continuing to make businesses look good… the only difference will be the new picturesque backdrop to our office!
If you’d like to get a quote for some new design work, please get in touch with us here – we’re looking forward to hearing from you!
 
...Continue
Bonkers about business cards

Ok, I confess... I am a little obsessed with business cards. I’ve collected hundreds over the year and kept them as samples of either good or bad business card design. Having been on the business networking circuit for quite a while, I’ve seen many 100’s of business cards, but it’s surprising how many people are still not utilising their best networking tool. Business cards are a fabuluous device if used to their full potential. It doesn’t matter what industry you’re in, there are simple basics to ensuring you and your business leave a lasting impression when you hand over a business card.

1) Design: of course, I’d recommend using a designer, but even if you’re DIY’ing it, have a design that stands out. Use colour, and images, don’t be afraid to be bold!

2) Double sided: use the reverse of the card, otherwise it’s just wasted space. Sell you business with bullet points or images of your products.

3) Size: the standard card holder is designed to hold a card 85mm x 55mm, so even if you have folded cards, make sure the end size fits otherwise your card may well be binned!

4) Print and paper: use a quality digital or litho printer who will print on a minimum of 300gsm card. The better qulity the print, the better the impression you leave behind! I would recommend Phillips Digital in Letchworth for excellent quality cards.


 
...Continue